Go Ads Agency and P.M.K Real Estate have announced the organization of the Diar Al Janoub Real Estate Expo, scheduled to take place on Friday and Saturday, November 20–21, 2026, at Ramses VIP Hall, Armed Forces Hotel, in Minya Governorate.
The exhibition will feature a carefully selected group of real estate development companies, as part of a vision aimed at offering residents of Upper Egypt a different real estate experience. The event will focus on developers with existing projects and actual construction progress, while providing diverse opportunities for housing, investment, and property ownership.
Visitors will have the opportunity to explore a wide range of real estate projects in New Cairo and the Fifth Settlement, the New Administrative Capital, 6th of October City, the North Coast, Ain Sokhna, and the Red Sea. These projects will include residential, coastal, commercial, administrative, and investment properties.
Participating companies will also offer exclusive deals throughout the exhibition, alongside flexible payment plans, allowing clients to compare available opportunities and select projects that best suit their needs.
Strict Criteria for Selecting Participating Developers
Peter Mamdouh, Co-Founder of Diar Al Janoub Expo and representative of P.M.K Real Estate, emphasized that the exhibition adopts a different approach to selecting participating real estate developers, focusing on credibility, project quality, and portfolio diversity rather than simply maximizing the number of participating companies.
Mamdouh stated: “We believe that the success of any real estate exhibition should not be measured solely by the number of participating companies or the volume of sales achieved, but rather by the quality of the opportunities it offers and the level of trust clients have in the developers they deal with. That is why we were keen to select companies with genuine projects on the ground, actual construction progress, and diversified real estate portfolios capable of meeting the needs of different customer segments.”
He added: “Today’s clients are more aware and informed when making real estate decisions. They are no longer looking only at prices or payment plans; they also consider the developer’s track record, construction progress, project location, and long-term investment value. This is why our objective at Diar Al Janoub is to present a carefully selected group of developers and projects that enable clients to compare options and make informed decisions based on clear information.”
Mamdouh explained that the exhibition focuses on offering genuine diversity in real estate products, including residential, investment, and coastal units across multiple geographical locations, catering to clients looking for a home, an investment opportunity, or a second home.
He continued: “Our goal is to ensure that every visitor to Diar Al Janoub finds carefully selected options, whether they are looking for a permanent residence, an investment opportunity, or a holiday home. They will be able to compare projects, payment plans, and different offers all in one place. We are not simply aiming to complete sales transactions over two days; rather, we seek to build a long-term relationship of trust between developers and clients across Upper Egypt.”
New Sales and Investment Opportunities for Developers
Mamdouh pointed out that the exhibition represents an opportunity for real estate development companies to expand their reach and connect with new customer segments across Upper Egypt’s governorates through an integrated system combining specialized marketing, sales management, and direct communication with interested buyers.
He explained that bringing together a diverse range of projects under one roof will help attract different customer segments, giving participating companies the opportunity to showcase their real estate products and engage with potential buyers in an organized environment.
He also noted that the exclusive offers available throughout the two-day exhibition are among its key advantages, encouraging clients to explore available opportunities and make purchasing decisions that align with their needs and financial capabilities.
More Than Just a Real Estate Event
Diar Al Janoub Expo aims to establish a specialized real estate platform that goes beyond the traditional concept of exhibitions by combining the quality of participating companies, effective marketing, and professional customer experience management.
The exhibition relies on selecting developers according to criteria designed to strengthen credibility, alongside promoting participating projects through targeted marketing campaigns aimed at potential customers across Upper Egypt’s governorates.
It also seeks to bring developers and clients closer together, giving residents of southern Egypt the opportunity to explore projects in different parts of the country without having to travel between cities in search of real estate opportunities.
Strategic Partnership Between Go Ads Agency and P.M.K Real Estate
The exhibition is being organized through a collaboration between Go Ads Agency, represented by Mr. Karim Mohamed El-Zohar, and P.M.K Real Estate, represented by Mr. Peter Mamdouh.
The partnership combines expertise in digital marketing, advertising campaign planning, and targeting potential customers with experience in developer selection and real estate marketing and sales management.
This integration aims to deliver a comprehensive experience for both developers and clients by reaching the right audience, providing diverse real estate opportunities, and strengthening communication between participating companies and potential buyers.
Expansion Plans Across Upper Egypt
Minya Governorate represents one of the key stops in Diar Al Janoub Expo’s expansion strategy, which aims to extend its activities in the future to several other Upper Egyptian governorates, including Sohag and Assiut.
The exhibition’s organizers seek to establish Diar Al Janoub as a recurring real estate platform known for its credibility and ability to deliver genuine value to both clients and developers, through a focus on project quality, diversity of real estate opportunities, and sustainable engagement with the public.
The organizers emphasized that their long-term vision is to build a trusted real estate brand that contributes to opening new markets for real estate development companies while creating greater opportunities for clients and investors across Upper Egypt.
إخلاء مسؤولية إن موقع بالبلدي يعمل بطريقة آلية دون تدخل بشري،ولذلك فإن جميع المقالات والاخبار والتعليقات المنشوره في الموقع مسؤولية أصحابها وإداره الموقع لا تتحمل أي مسؤولية أدبية او قانونية عن محتوى الموقع.
"جميع الحقوق محفوظة لأصحابها"
المصدر :" سي نيوز "
